In Need Of Paintless Damage Elimination & Hail storm Damage Repair works

Paintless dent removal professionals are readily available to offer you with a cost-free quote as well as rapid action to all your hail damage and also dent repair service needs. You will need to guarantee that your dent is small enough to receive a PDR technique. There are a couple of reasons you should get paintless damage elimination completed on your own lorry. Paintless dent repair service is the best approach in comparison to traditional dent repair work. Paintless damage repair work is fairly a competent procedure. Paintless dent elimination is, on top of that, a less expensive choice to conventional body repair.

Paintless dent removal can be finished in only under several hrs, based on the amount as well as deepness of the damages. On top of that, the most extreme aspects of this type of repair center on the rate at which repair work could happen additionally as the substantial decrease of prices related to paintless damage repair. Entirely, the dent is re-shaped without should take any type of additional steps that will certainly drive up costs as well as labor. Sometimes, there’s definitely no evidence a dent ever before existed.

In relation to damage elimination, there simply isn’t really any better choice compared to paintless, mobile services. You may go the standard way and also call up the typical dent removal companies. Despite exactly how or why you remain in the industry for dent elimination, you can profit of seeking expert support from a trustworthy paintless dent repair professional. Almost all of these downsides may be sidestepped by choosing paintless damage elimination. All damage companies are not produced equivalent as well as really permit me to expand on that particular by just stating all pdr service technicians aren’t developed equally.

Amongst the very best approaches to take care of hail storm damage is paintless dent removal. Not all dents might be repaired with this details technique for a couple factors. The dent additionally had a large fold, making repair services also harder. The dent may additionally be removed by drawing it out. It can be taken into consideration a minor or little dent or it might come to be a significant one. This dent elimination means works however a whole lot extra pricey.

What You Need to Understand about Paintless Dent Removal

An inexperienced service technician can trigger lots of damage by trying to fix a significant dent using PDR. The service technician needs to first determine the damage to learn if paintless damage fixing is an exceptional fit. When the procedure is finished, it really is nearly not feasible to tell that there was ever before any type of damages or dings inside your vehicle to begin with. Dent fixing can be located from shops that concentrate on paintless dent repair. Only proficient expert damage repair work technicians could accomplish this task. Absolutely, considering that those very early decades, paintless dent removal has come fairly a way.

It’s only just a little damage. Guarantee the pressure isn’t too high that you wind up making a larger damage. You will should experience the inner component of the dent in instance it’s bigger in relation to the plunger. Sometimes the dent is actually in a location where in reality the steel is so thick to manipulate this manner. The area of the dent is the identifying variable, consisting of if there’s a fold within the metal. Striking will produce a bigger dent and also can also chip the paint.

Paintless damage elimination is an outstanding technique to get rid of damages in your automobile. It’s goal is actually to fix the car dents making it show up intact. Naturally, a specific may become a bit worried of getting top quality results inside their damage fixings. In fact, the whole procedure can depart from your automobile looking entirely damage totally free. You don’t have to drive with dents inside your vehicle anymore with this particular superb service! Do this consistently as well as slowly as well as you’ll handle to locate the dent far from the manner.


Tesla Hints at Upcoming Tesla Network Ridesharing Program

Tesla Motor’s new second-generation Autopilot Hardware 2 suite of autonomous driving tech many have been the company’s biggest announcement this week, but the leading electric vehicle manufactures also hinted at its future Tesla Network ridesharing program, which was briefly mentioned at the bottom of the webpage about the new autonomous driving hardware.

In the last sentence of the last paragraph on the webpage, Tesla said: “Please note also that using a self-driving Tesla for car sharing and ride hailing for friends and family is fine, but doing so for revenue purposes will only be permissible on the Tesla Network, details of which will be released next year.”

This isn’t the first time Tesla has hinted at its upcoming ridesharing program. As part of his Secret Master Plan Part Deux revealed in July, company CEO Elon Musk said that a new phone app will allow you to earn extra income by sharing your car when you’re not using it.

Tesla Autopilot updateTesla Autopilot update

Starting October 19, 2016, all Tesla vehicles – including the more affordable Model 3 sedan – will be built with the new Autopilot Hardware 2, which consists of eight surround cameras, 12 updated ultrasonic sensors, forward-facing radar with a redundant wavelength, and a more powerful processor. Although the system will be capable of Level 5 operation, Tesla will limit its capability until each function is fully vetted by letting the system run in “shadow mode” collecting data from each vehicle.

Initially, Autopilot Hardware 2 will limit use of some features used in the first-gen Autopilot including automatic emergency braking, collision warning, lane keep assist, and adaptive cruise control. The good news, however; is that these features and more will be rolled out via over-the-air updates as they are validated.

Source: Tesla

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2017 Tesla Model 3 2016 Tesla Model X Tesla Model S front end in motion

2017 Tesla Model 3 2016 Tesla Model X Tesla Model S front end in motion 02

2017 Tesla Model 3 2016 Tesla Model X Tesla Model S front three quarter 02

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Water Damage Repair work: Restoring your Home Properly

If a storm causes unanticipated flooding, the preliminary actions to be taken are important and will decide the last results to the home. To begin with it is important to make sure good ventilation and air out any detachable products. Any home devices, especially electronic devices, need to be moved to drier areas. Carpets must ideally be removed for airing or discarded if they are beyond restoring. External walls can be secured with a tarpaulin to prevent further damage from external sources. Preventing more leaks and making sure wetness does not collect onto pores and fractures is vital. Dehumidification is fundamental to lessening deeper seeps, and is often the primary focus of a lot of professional services.

Countering Water Damage

Apart from the direct outcome of flooding, the long-term impact of steady seeping is indisputable. Once the preliminary clean-up is underway, it is important to examine the level of internal damage to diminish the probability of mold. Fungal colonization might not always be easily evident, and any contamination may be masked or misinterpreted as the impacts of wetness. Mold can exacerbate any existing sogginess, and the long-standing health implications from fungal spores deserves mentioning. This is where the expertise of water damage repair services is particularly essential.

While preliminary checks may achieve a lot, the real draining procedure is much more pertinent. This might mean detaching wallpapers or tiling in the most afflicted spaces so that a thorough check of the walls and floor covering is made possible. Woodwork and timber floors might have to be replaced, but in many cases they can be restored if they are not too swollen. Waterlogged ceilings and trimmings are exceptionally dangerous, and it is very important to put outlets in place to assist drain any seeps. The earlier the preliminary draining, the lesser the long-lasting results of moisture seepage will be and the more likely that water damage repair will be effective. Irrespective of the extent to which dampness has actually spread, it is essential to make sure power lines are not impacted, and if possible the mains might be detached up until the standard foundation is safe and dry.

Home Insurance Coverage

Once the initial uncertainty of the scenario is past, it makes good sense for every property owner to evaluate the financial element of combating a crisis. Many home insurance plan feature a lot of fine print, and it is necessary to review the amount of coverage provided for water damage to the building and its long-lasting repercussions. For instance, house owners insurance might not cover natural disasters such as floods, however other sort of unforeseen wetness seeps might be covered. If you believe you might ever need flood remediation, make sure your insurance is extensive enough to cover it.

Rich Results: 5 New SEO Strategies Marketers Must Use


Darn that Google. Just when you’ve got your digital marketing strategy figured out, including SEO, Google goes and changes things. Again and again. How inconvenient.

Unless you’re the one searching.

You’ve probably noticed in your own searches that the makeup of a search results page keeps changing. Early search results pages comprised simple lists of links, each link followed by a snippet of plain text as shown here:

Early Search Results

Over the past several years, search results pages have evolved to include rich snippets and other kinds of rich search results.


Creating Content for Google’s RankBrain

How do marketers take advantage of the evolving ecosystem of rich search results? Read on for some background and strategies.

What are rich search results?

Rich search results, aka rich results, are called “rich” because they include different types of information – text, images, data – in various combinations, formats, and screen positions. For many types of searches, the results page includes or may even be dominated by rich results.

In the example below, the fourth link is followed by a rich snippet – a snippet that’s enriched with eye-catching, mouth-watering bits of extra content: photo, five-star rating, baking time, calorie count. Which link would you click?

Rich Search Results

Rich results aren’t new. Google introduced rich snippets, like the snippet showing the cake, in 2009. Since then, rich results have increased in variety and have come to claim more and more of the valuable Page One real estate of Google results, at least for certain types of searches.

Rich search results take many forms. What they have in common is that they stand out from text-only search results.

Rich search results stand out from text-only search results says @atxcopywriter #SEO

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For example, the rich result below appeared at the top of the results page when I searched on “Austin weather.” With a result like this, if all you want is the temperature or the week’s forecast, you need click no further.

Weather Search Results

In the example below, from a search on “flu symptoms,” a rich result appears in the form of a panel at the right. Unlike the examples above, which show rich results derived from a single website, this rich result contains medical information that Google has created from a variety of sources both electronic and human.

Flu Symptoms Results

These examples give you just a hint as to the variety of rich results that Google and other search engines are serving up these days – and more types are in development.

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Why you should adapt your content plan for rich search results

With every Google update (think Panda, Hummingbird, Pigeon), we marketers get all in a flurry figuring out what changes, if any, we need to make to our SEO strategies. If people are to find our web content, our pages have to rank – that is, appear on Page One of the search results – for the phrases people are searching on. Sure.

Today, though, we have to do more than get on Page One. We have to also compete with any rich results that appear.

The rise of rich results doesn’t change the sort of actions you should take to improve your search rankings. But you need to do more. You need to help Google understand the kind of information your web pages contain so that they have a shot at being included in rich results.

Interested? If so, apply the five strategies I’m about to lay out.

Strategy 1: Use schema markup on your web pages where appropriate.

Schema markup isn’t as scary as it might sound. Yes, it’s code, but ignore that fact for now. Focus on what schema markup does for you, the website owner. It gives your content a better chance of catching the eyes of the searchers you’re after– without you having to pay for the attention.

What is schema markup?

Schema markup, according to one definition, is “code that you put on your website to help the search engines return more informative results for users.”

“Schema” refers to a particular standardized set of content types: news articles, videos, books, and so on; “markup” refers to the standardized code – metadata – that has been defined for those content types.

Schema markup helps machines understand what kind of thing a piece of content is. In other words, schema markup gives a piece of content a way to tell search engines, “Hey, I am a book” or “I am a video” – and then to identify its elements: “Here’s my title and author,” and so on.

Schema markup helps machines understand what kind of thing a piece of #content is via @atxcopywriter #SEO

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For schema markup to work, it has to be standardized. That’s why, in 2011, all the main search engines came together to create, the organization that maintains the full list of hundreds of defined content types and subtypes that have been defined and the code that people use to implement each type. That website is an ongoing project that the search-engine companies add to as they develop new schema markup.

You can add schema markup to your web pages’ HTML code any time your content includes any of the schema content types.

Who should implement schema markup?

Most businesses are missing out on the opportunity that schema markup represents. A study released last year that crawled over 200 million web pages found that a piddling 20% of them use schema markup.

If you’re part of the 80% who don’t use schema markup, consider starting today.

Generally, the coding is best left to developers. For example, here’s what the schema-markup code looks like for a news article:

Schema Markup

Developers may be able to set up your system so that marking up relevant content is as simple as filling in a few fields. In this case, content creators may be able to take on the task. If you have a WordPress site, you can download a schema plugin to do the job of providing those fields.

For now, don’t worry about the technical details. What marketers need is enough understanding of schema content types to start the conversation.

What schema content types make sense for businesses?

I can’t list them all, but to give you a sense, here are a few schema content types that businesses might benefit from.

  • News articles
  • Videos
  • Ratings/reviews
  • Events
  • Recipes

Below are descriptions of these types, including links to instructions for schema markup for each.

News articles

Schema markup for articles makes them more likely to show up in the news section you see in some Google searches.

You can find the schema markup for news articles here.


Schema Markup for Articles

Is this schema content type for you? Yes – if you’re a marketer who produces blog posts and articles (so probably everyone reading this).


While not as common in results as they used to be, video rich results still appear often in certain types of searches, particularly how-to searches where a demonstration is helpful.

You can find the schema markup for videos here.


Schema Markup for Videos

Is this schema content type for you? Yes – if you’re making video content (which you should if video rich results show up in searches that you want to rank for).


The ratings/reviews results can theoretically show up for products, businesses, or creative products like books and movies. In practice, Google seems to have vastly decreased how frequently these show up. (It took me a number of searches to find an example that shows up on Page One.) Ratings/reviews results could return to search with more frequency. Google is fickle.

You can find the schema markup for ratings/reviews here.


Schema Markup for Ratings-Reviews

Is this schema content type for you? Yes – if your website allows customers to leave product reviews and ratings.


Events results provide basic details about upcoming events, like the name, the place it’s happening, and the date.

You can find the schema markup for events here.


Schema Markup for Events

Is this schema content type for you? Yes – if your business regularly puts on public events.


While some schema content types are hit or miss in terms of how often they show up, you can count on recipe rich results to show up for food searches. In addition to adding an image to the search results, recipe schema markup allows you to provide other valuable information that may make people more likely to click, like how many calories a recipe has and how long it takes to make.

You can find the schema markup for recipes here.


Schema Markup for Recipes

Is this schema content type for you? Yes – if your business relates to food.

In summary, use schema markup on your web pages where appropriate. Doing so doesn’t guarantee your content’s inclusion in rich search results, but it does, as Google says, “make your content eligible for inclusion.”

Use schema markup on web pages so #content is eligible for inclusion in rich search results via @google

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Why bother? Because most of your competitors aren’t bothering. Yet.

Strategy 2: Find out what types of rich results show up for your target search terms and make more of that type of content.

What you see on the first page of search results varies dramatically based on the kind of search you do. Part of your content strategy should be looking to see what types of rich results claim those top spots for the terms you’re hoping to rank for.

Check what types of rich results claim top spots for your keyword phrase via @atxcopywriter #SEO

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In a recent interview I conducted, Orbit Media‘s Andy Crestodina (a keynote speaker at the upcoming CMWorld Conference), put it this way:

You are not done researching a keyword phrase unless you have analyzed the search results page for that phrase and you understand what kind of competitors win … If you’re targeting a phrase and the search results page for that phrase includes videos then you should consider creating video.

We marketers spend a lot of energy trying to figure out what type of content our audience is most likely to respond to. One of our biggest jobs is to practice empathy to make sure we’re creating content that matches what our audience is interested in and looking for.

For SEO, the process of empathizing with our prospects must extend to understanding how people search. “Pretend that you are your target audience at the very moment when they have that initial idea to look for your content or to look for your company,” Andy says.

Google has more data than anyone on what people are looking for and clicking on. If, in response to a certain query relevant to your audience, Google is delivering articles, then articles are most likely what those people are looking for – and articles are what you probably need to create if you want to rank. If, instead, you see a lot of videos, images, or recipes in the search results, create more videos, images, or recipes.

Create – and mark up – the kind of content that people expect to find in the searches where you want to compete.

Strategy 3: Create content that goes beyond simple answers.

When people turn to Google looking for a simple answer, Google often delivers that answer right on the search page, putting the most promising answer, like a gift, in a box.

Google Search Results

If all you want to know is how to make hard-boiled eggs, why would you click any of the links when the instructions are staring you in the face?

Here’s the rub for marketers: When people get instant answers in the search results, they don’t need to click through to any web pages.

The businesses with something to lose due to the increasing richness of search results are those whose content targets simple queries. If your web strategy includes offering quick answers to simple questions, you may find that rich results (your own or others’) bring your traffic down – no matter how well your pages rank. People won’t need to go to your site for simple answers anymore.

But answering your audience’s questions is still a staple of a good content strategy. The rise in rich results doesn’t change the validity of that strategy – as long as you’re answering questions that require extensive answers.

Go deep. Focus on customer questions whose answers don’t fit in Google’s answer box.

Strategy 4: If you target local customers, aim to get on the map.

If you sell products or services that people come to a storefront to purchase, this is the most important of these strategies.

When Google suspects that people are looking for a local business, the top results are pushed on a map that includes a cluster of local businesses – like Theory Hair Salon, Sexy Scissors, and DC Haircuts in the example search for “haircut” below. You want to be in that cluster.

Targeting local customers

The main step you need to take in order to compete for those three spots doesn’t involve schema markup; simply create a business listing in Google. That’s the easy part.

Other than that, the best practices for getting into the map cluster are the same actions recommended for local SEO in general. While that’s a pretty big subject on its own – you can find some good starter information on local SEO here. Some of the main steps you can take now to help you compete for those spots:

  • Make sure you’re listed in as many online directories as possible with consistent information in each of them.
  • Encourage positive reviews from customers.
  • Make sure your address is included on your website.
  • Put your city and state in your title tag.

Your best bet for getting on the map is to create a business listing with Google and develop a local-SEO strategy that implements all the typical best practices for local rankings.

Strategy 5: Pay attention to changes in search.

This post starts with commentary on how inconvenient it can be that Google keeps changing things. As if to make my point, while I was working on the post, Google announced the release of rich cards.

Pay attention to changes in #SEO says @atxcopywriter; @Google keeps changing things

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As of this writing, rich cards show up only for recipes and movies, and only on mobile devices. Rich cards, with their dominant images, provide a subset of search results that appear above other search results.

Rich-Card Carousels

Since rich-card carousels can be browsed from side to side, many searchers won’t ever scroll down to see the other results.

If you care about showing up in the results on mobile for recipe or movie searches, move fast to give your content the right markup.

Even if rich cards aren’t relevant to you right now, this is a good reminder of how quickly things change. Google is experimenting with the next phase in rich cards, host-specific list carousels, which will show a grouping of rich cards all pulled from the same website.

There’s no way to know what Google will do in the days to come, but you can work to stay on top of changes as they’re announced and implemented. Follow the Google Webmaster blog so that you’ll be among the first to see Google’s new releases. And make a habit of Googling the search terms your company targets – both on desktop and mobile devices – to see what new types of rich results may come up.


To help your organization benefit from today’s expanding ecosystem of rich search results – including rich snippets, rich cards, maps, and other kinds of rich results now available or still to come – consider these five strategies:

  • Use schema markup where appropriate.
  • Find out what types of rich results show up for your target search terms, and make more of that type of content.
  • Create content that goes beyond simple answers.
  • If you target local customers, aim to get on the map.
  • Pay attention to changes in search.

Above all, keep delivering quality, well-researched content that provides information your audience is looking for. That’s how you get your content to rank in the first place. Then, a few tweaks in your code, and possibly a shift in the types of content you create, can help your content stand out in those search results.

Are you already using schema markup? Got any strategies of your own for getting your web content included in rich search results? Please tell us about your experiences in a comment.

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Cover image by Joseph Kalinowski/Content Marketing Institute

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Hockey legend Gordie Howe dies

“Mr. Hockey” Gordie Howe, whose career spanned six decades and included four Stanley Cups with the Detroit Red Wings, died Friday, his son, Marty Howe, told CNN. He was 88.

The Hockey Hall of Famer had had health struggles in recent years, suffering a…